Tourism Winnipeg website

TRAVELLERS PLAN IN ADVANCE

THEY READ DESTINATION WINNIPEG PUBLICATIONS

Tourism Winnipeg uses high quality publications from Fanfare Magazine Group to service inquiries and meet the needs of two travel market segments: leisure and convention travel. Often it is a Destination Winnipeg publication that convinces the reader to visit Winnipeg.

TASTE is a comprehensive restaurant guide that serves meeting and convention delegates who are already in town and looking for dining ideas. It presents Winnipeg's dining strengths in three areas: regional, ethnic and comfort food.*

THEY REACT TO ADVERTISING

Destination Winnipeg customers represent leisure and group travellers doing advance travel planning:

These travellers are influenced by advertising because the city is unknown to them and they are trying to organize their day in a way that lets them experience the best that we have to offer.